United Introduces Ted, Low-Fare Service

November 17, 2003

United Introduces Ted, Low-Fare Service
November 17, 2003 – United Airlines announces the creation of Ted, its new low-fare service that will bring travelers a quality experience with simplified low fares. NTA members may take advantage of their United special group parameters on Ted routes.

While the mainline remains United’s core product, Ted expands the relevance of United’s brand portfolio, capturing an opportunity in a high-growth segment of today’s airline market.

Ted will begin flying customers in February 2004 with service from Denver to Reno, Las Vegas, Phoenix, New Orleans, Tampa, Orlando, Ontario (California) and Fort Lauderdale, a new Ted market not previously served by United. Beyond Denver, Ted will also offer service between Las Vegas and Los Angeles, Las Vegas and San Francisco and San Francisco and Phoenix.

Tickets go on sale today online via flyted.com and united.com, and via 1-800-UNITED1. More destinations and hubs will be added in the future.