Corporation for Travel Promotion Introduces Brand USA
November 8, 2011 / NTA News
The organization responsible for marketing the United States to world visitors today unveiled "Brand USA," America’s first-ever global consumer brand. Formerly known as the Corporation for Travel Promotion, but now doing business as Brand USA Inc., the group introduced its global brand positioning and strategy before an international audience of travel professionals and destinations in […]
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How to Attract New Visitors While Protecting Destinations
November 7, 2011 / NTA News
Sustainable Travel International is presenting another free Webinar for NTA members. STI Vice President Jon-Paul Bowles will lead "Destination Stewardship: An Innovative Approach to Sustainable Tourism Development" on Thursday, Nov. 17, at 1 p.m. ET. Destination stewardship is an approach to tourism development that benefits local communities and the natural environment while enhancing economic viability. […]
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The NTA Homepage: Your Benefit Dashboard
November 4, 2011 / NTA News
Want quick access to your member benefits and business-building tools? Head to the NTAonline.com homepage to find: Event information—Everything you need to know about Convention, Contact, Montage and the Grassroots Summit. The industry calendar is also here. Other NTA members—Member-to-member connections are your biggest association benefit. Go to the NTAonline.com homepage to conduct member searches, […]
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2012 Media Kit Hot off the Press
November 2, 2011 / NTA News
"By advertising in Courier and partnering with NTA, we maximize our brand awareness, increase sales and market smarter." —Elizabeth Baranik, Hard Rock International, NTA member since 1993 The NTA 2012 Media Kit has just arrived: Check it out! Then let it—and NTA Services staff—help you reach NTA’s 1,500 qualified tour operators to build and sustain […]
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Webinar to Spotlight UK-to-U.S. Travel
October 28, 2011 / NTA News
Inbound-U.S. travel from the United Kingdom is the focus of a Webinar next Wednesday, Nov. 2, from 11:30 a.m. to 12:30 p.m. ET. The session will cover data and trends on U.K. arrivals, destinations most visited and spending patterns, and is especially recommended for U.S. travel and tourism firms exhibiting at World Travel Mart, Nov. […]
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10 Convention Can’t-miss Highlights
October 26, 2011 / NTA News
Think of the November edition of Courier as your official Convention ’11 guide. This must-read issue is jam-packed with ways to make the most of the industry’s top business-building show: At NTA’s Convention in Las Vegas, make sure you… Reconnect with Steve Hartman at the Opening Ceremony, p. 34 Follow the advice of NTA Chair […]
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NTA President Delivers Keynote Address at Cuba Video Conference
October 24, 2011 / NTA News
NTA President Lisa Simon was the keynote speaker during a Friday video conference focused on the impact of the U.S. travel ban to Cuba. Simon attributed the recent increase in U.S.-to-Cuba travel to new guidelines based on President Barack Obama’s executive order issued in early 2011. She said remaining restrictions hinder economic development, though, and called for their elimination.
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Packaged Travel Takes Center Stage in Ontario, Orlando, Iowa …
October 21, 2011 / NTA News
NTA leaders have been behind the podium at a number of conferences during the last few weeks—and this week. Here’s rundown of where they’ve been and what they’ve been talking about: ASTA Expo, Sept. 11 in Las Vegas, Lisa Simon spoke on the value of connecting with NTA tour operators Asia-Pacific Economic Cooperation Summit, Sept. […]
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NTA President Addresses U.S.-to-Canada Tourism at Symposium
October 20, 2011 / NTA News
Simon advises suppliers to target growth markets for revitalizing traffic.
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Faith-based Tourism Leaders Forum Added to NTA Convention
October 20, 2011 / NTA News
Association taps leading experts to guide members into a thriving market.
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