More CrossSphere News

December 22, 2004

More CrossSphere News
Dec. 22, 2005 –The introduction of the new association brand and the name change to CrossSphere, The Global Association for Packaged Travel, has garnered a full range of emotion and reaction. Members both for and against the change have voiced their opinions on the forums, sent e-mails to CrossSphere headquarters and communicated directly with members of the association’s board.

The 58-member Leadership Team (which includes those appointed to Leadership and the CrossSphere Board of Directors) will review current feedback of the brand during their Jan. 21 and 22, 2005, meeting.

CrossSphere.com now has an expanded section where you can read more about the brand initiative, learn how you can use the brand change in your business, see sample text that will help you transition from NTA to CrossSphere and access a sample news release that can be used for your newsletter or local media. Click here to access the branding section of CrossSphere.com. You also can continue to download the CrossSphere logos from this section of www.CrossSphere.com.