Webinar on U.S. Hispanic Market Set for Jan. 25

January 16, 2012

With a rapidly growing purchasing power, the U.S. Hispanic market is the focus of a Webinar, slated for Wednesday, Jan. 25, at 2 p.m. ET.

The Webinar, hosted by ASTA, is free to NTA members as part of an NTA-ASTA joint task force aimed at meeting the needs (and reaping the rewards) of this growing market. In the online session, "Understanding the U.S. Hispanic Traveler," researcher Laura Mandala will examine the behaviors of Hispanic travelers and explain how travel professionals can serve the market.

To register, contact Jason Terwilliger, NTA’s education and research manager.