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Travel to Cuba Opened to More Americans

January 17, 2011

For Immediate Release

Contact: Bob Rouse, bob.rouse@NTAstaff.com+1.859.266.4275

January 17, 2011


Travel to Cuba Opened to More Americans
NTA applauds Obama’s order to ease travel restrictions

Washington, D.C.—President Obama’s executive order to broaden travel to Cuba, including religious, academic, cultural and “people to people” activities, is yet another important step toward the end goal: easing all travel restrictions, said Lisa Simon, NTA president.

“Freedom to travel anywhere is a basic element in our rights as United States citizens. We’re thrilled about President Obama’s latest move, and we anticipate this will spark even greater interest in what is already a huge desire for Americans to go to Cuba,” said Simon, who heads up NTA, the leading association for travel to, from and within North America.

Until last Friday, only U.S. citizens with close relatives in Cuba or those holding very restricted licenses were able to travel there. “President Obama’s executive order has broadened the scope of these licenses, and our tour operator members are perfectly prepared to work with qualified organizations to run these kinds of tours and satisfy the travelers’ demand that we’ll most certainly see,” Simon said.

For years NTA has supported legislation to open Cuba as this would build business and open a broader cultural exchange. In these efforts, NTA has worked with a broad coalition including agricultural, religious, human rights, economic and travel organizations.

Besides its legislative advocacy, NTA has worked to educate and prepare the industry for the eventual end of all travel restrictions. In March 2010, NTA, along with the United States Tour Operators Association and Cuba expert Kirby Jones of Alamar Associates, conducted the U.S.-Cuba Travel Summit bringing together Cuban travel ministers with U.S. travel professionals interested in being in the forefront of this market when it’s opened. Also, in September 2009, NTA conducted a New York City media tour with USTOA and Congressman Sam Farr, D-Calif., to raise visibility of the issue.

NTA thanks President Obama for this latest executive order, and also thanks members of the Cuba Policy Roundtable for its work on the issue. Others instrumental to the efforts are Farr, also co-chair of the Congressional Travel & Tourism Caucus; former Senator Byron Dorgan, D-N.D.; Senator Mike Enzi, R-Wyo.; Representative Jeff Flake, R-Ariz.; former Representative Bill Delahunt, D-Mass.; Representative Colin Peterson, D-Minn. (former House Agricultural Committee chairman); and Representative Howard Berman, D-Calif. (former House Foreign Affairs Committee chairman).

Now celebrating its 60th year, NTA is the leading association for professionals serving travelers to, from and within North America. Formerly the National Tour Association, the association became NTA when its global membership (more than 40 countries) and focus exceeded its name. Today NTA helps its diverse membership expand market reach with innovating business tools, strategic relationships and collaboration within the industry.

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