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Perfect Match Program Launched for 2004

May 5, 2004

Perfect Match Program Launched for 2004
May 5, 2004 – Information was e-mailed to all NTA tour operator members on Monday, May 3, to launch the 2004 Perfect Match Program, a lead-generating program offered by NTA and Group Leaders of America (GLAMER).

Through the Perfect Match Program, tour operators select up to 25 tours or tour types that they offer and 10 GLAMER show cities from which they would like to receive leads. During the shows, group leaders indicate which tours they are interested in taking by completing a questionnaire. The information is then electronically cross-referenced, resulting in a "perfect match" of group leaders looking for products offered by participating tour operators.

There is no charge to receive leads, but tour operators must complete the online registration form to participate. For more information, contact GLAMER at 800.628.0993.

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